The campaign called Pink Ribbon Day was created as part of the World Breast Health Day, which comes on October 15. Our company has been sponsoring activities related to this campaign in Vsetín since 2014. Together with other partners, it annually reminds the public how important a healthy lifestyle and prevention are in the fight against cancer. The campaign itself is primarily targeting breast cancer.
Breast cancer is a frequently discussed topic these days. And yet, or perhaps because of this, there are many women who are afraid to deal with it and regularly check their bodies, perhaps out of fear of a positive finding. But this is a very risky approach.
Therefore, we set ourselves the task of reminding women every year of the importance of regular check-ups with a doctor (gynecological examinations, mammography examinations) and, above all, regular monthly breast self-examinations, which can be performed at home and can be done by every woman.
In order for these examinations to be effective, they need to be performed correctly. Members of the OKNO-DUHA Vsetín organization and students from the Secondary Medical School are therefore handing out leaflets with the self-examination procedure to all interested. It is also possible to try out the correct self-examination procedure on models in mobile stands at the Polyclinic of the Vsetín Hospital and in the Smetana Shopping Gallery in Vsetín. The leaflet includes information on the recommended frequency of preventive examinations and contacts for medical facilities in Vsetín where it is possible to undergo the examination.
Campaign partners:
- Kayaku Safety Systems Europe a.s.
- SPCCH in the Czech Republic, ZO ONKO-DUHA Vsetín
- Vsetínská nemocnice a.s.
- VZP ČR
- Masarykovo gymnázium, Secondary Medical School and VOŠ zdravotnická Vsetín
